Sporting goods, e-commerce · WordPress + WooCommerce
el Padel: an e-commerce store for padel tennis gear
1,000+
products in a filterable catalog
Services · Development
E-commerce website development
An online store where shoppers find products and check out on their phone without friction, and your team updates the catalog and processes orders without busywork. Categories and product pages are built around search demand, and orders flow into your CRM.
- Pricing
- from $730
- Timeline
- 2–3 weeks
01 / Who it is for
Problems we solve
01
Brick-and-mortar retailers
Moving online without depending on marketplace fees and rules.
02
Brands outgrowing a builder
The catalog is slow, filters don't work and SEO settings hold you back.
03
Manufacturers and wholesalers
Direct sales, dealer pricing and stock sync from your inventory system.
01.1 / In detail
A store that ranks
Most organic traffic to a store lands on category and filter pages — “men’s trail running shoes size 11” — not on the homepage. So we build the catalog structure from keyword research, and popular filter combinations get their own landing pages with their own titles.
A fast catalog
Shoppers browse on their phones, and every extra second of load time costs conversions. We serve images in AVIF and WebP, lazy-load them as you scroll and cache category pages. The goal: a product page that opens in under two seconds on a mobile connection.
Orders without manual work
An order goes straight into your CRM with customer details and source. The customer gets a status email, and stock on the site updates from your inventory system. Your team handles orders, not copy-pasting between systems.
02 / What's included
What's included
- Catalog and filter structure based on search demand
- Design for catalog, product page, cart and checkout
- WooCommerce, Shopify or a headless setup depending on catalog size
- Online payments (Stripe, PayPal and others)
- Product import from your ERP, inventory system or spreadsheets
- Orders in your CRM, customer email notifications
- SEO templates for categories and products, Product schema
- E-commerce tracking in GA4
03 / Process and timeline
Process and timeline
- 01
Discovery and catalog structure
Assortment, filters, category keywords and the buyer journey.
1–2 days - 02
Design
Home, catalog, product page, cart, checkout and account.
3–4 days - 03
Development
Catalog, filters, cart, payments, shipping and admin.
5–7 days - 04
Integrations and content
Inventory, CRM, product import and test orders.
2–3 days - 05
Launch
Migration, redirects and checks for payments and analytics.
1 day
04 / Pricing
How much it costs
from$730
Timeline: 2–3 weeks
What affects the price
- Number of products and variants, filter complexity
- Integrations — ERP, inventory, shipping, marketplaces
- Wholesale pricing, customer accounts, loyalty program
- Migrating an existing store without losing rankings
- Languages and currencies
05 / Case studies
Related projects
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06 / FAQ
Questions and answers
How much does an online store cost?
From $730 for a store with a catalog, filters, cart, online payments and admin. Integrations with ERP, inventory or marketplaces are quoted separately.
How long does it take?
Two to three weeks, depending on the catalog and integrations.
Which platform do you use?
For catalogs up to a few thousand products we usually use WooCommerce or Shopify. Large catalogs and high traffic call for a headless setup.
Can you connect online payments?
Yes — Stripe, PayPal and other providers, including taxes and receipts through the payment provider.
How do products get onto the site?
Automatically from your inventory system or ERP, or via spreadsheet import. Stock and prices update on a schedule.
Will product pages rank?
Yes. We build title and description templates for categories and products, Product markup with price and availability, clean URLs and filters that don't create duplicates.
Start a project
Let's talk about your e-commerce project
Leave your contact and we will ask a few questions, then send a price range and timeline within one business day.