Sporting goods, e-commerce
el Padel: an e-commerce store for padel tennis gear
A Moscow-based store for padel rackets, shoes and gear, with a large catalog organized by brand and player level.
- Client
- el Padel
- Industry
- Sporting goods, e-commerce
- Stack
- WordPress · WooCommerce · Elementor
01 / Results
What changed
1,000+
products in a filterable catalog
- Products
- 1,055
- Categories
- 130
- Brand pages
- 37
- Filters
- brand, player level, gender
02 / Challenge · Solution
The brief
Padel shoppers look for specific rackets by brand and skill level. The client needed a store where a thousand products are easy to filter and where categories and brands rank for searches like “beginner Babolat racket”.
What we built
- WooCommerce catalog for rackets, shoes, apparel, bags, balls and accessories.
- Brand pages and filters by player level and gender.
- SEO templates for category and product titles and descriptions, plus schema markup.
- Blog, shipping and payment pages, and contact details in the header for trust.
Stack
WordPress, WooCommerce, Elementor.
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